Kids are naive. They don't know what’s possible and what’s impossible. So they ask innocent questions (Why can't you touch the stars?”) and hope for impossible things ("Why can’t learning be fun?") Adults are smart. They know what's possible and impossible. So they don't ask silly questions and they don’t hope for impossible things. And they dismiss quizzical kids with a curt, “That’s just the way it is”. But anybody who really believes "that's just the-way it is," anybody who is too lazy to ask, “Why couldn't it be different?" will never see the future.

It is well known that personal creativity declines with age. As creativity falls, orthodoxy rises. The most precipitous fall in quizzicality takes place just after kids start school. (Every first grader knows that a dumb question gets you laughed at). But occasionally a dumb question lifts the blinds of orthodoxy just long enough to let in a ray of light from the future.

Having watched her father snap a photograph, Dr. Edward Land’s three-year-old daughter asked if she could see the results right now. This innocent question set Land off on a quest to create instant photography. Years later, at Polaroid, Land reflected that “we really don’t invent new products . . . , the best ones are already there, only invisible, just waiting to be discovered."

"Competing for the Future "
by Gary Hamel and C.K. Prahalad

"Too low they build, who build below the stars"

-Edward Young

Shoot for the stars . . .
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